You can welcome back your nights and weekends with the help of a showing agent. Here’s how.
In the early days of my real estate career, I had to do everything: show houses, list houses, take photos, and much more. It was hard work, but I learned that bringing others onto my team was a great way to ease the burden. By implementing this kind of collaboration into your own career, you can ease your workload, too. One of the roles that helps my team immensely is that of the showing agent.
There are a few key elements in any sales process. In real estate and most industries, there is:
- Client prospecting—this reveals how customers hear about and get in contact with us
- Conversion—this solidifies trust with customers
- Service—this includes finding and showing potential homes.
- Negotiation—this solidifies the contract
- Contract to close—this continues all the way to settlement
We need to spend a lot of time on the search and service portions, and while we do enjoy showing homes, it’s one of the most time-consuming parts of our job. Showing someone through a home should require a real estate license, but it doesn’t always need to be done by the client’s primary agent.
Since we always explain our process up front, we haven’t encountered any problems with our buyers. We simply let them know that we work as a group in order to make our services available to clients but also allow ourselves some nights and weekends off. We introduce them to the showing agent and let them know that we’re still always there to help.
If you have any questions about utilizing a showing agent position, would like any guidance about the role, or would like further information, feel free to reach out to us. We also host a business mastermind meeting each month, and you’re always more than welcome to come. In the meantime, we look forward to hearing from you soon.